20 Nov 2017 | Digital editions, magazines, websites, e-zines, handbooks and contract publishing for the leisure industry

Spa Opportunities issue 280, 2017 is now out!

Blogs:

Spa Opportunities bloggers:

Liz Terry
CEO,
Leisure Media

Kate Cracknell
editor-at-large,
Health Club Management

Katie Barnes
Managing Editor,
Spa Business

Lisa Starr
Senior Consultant,
Wynne Business

Anna Bjurstam
Owner,
Raison d'Etre

Dieter Buchner
Founding Partner,
Urban Healing

Jean-Guy de Gabriac
Founder/ CEO,
Tip Touch Academie

Marisa Dimitriadis
Managing Director,
The Spa Consultants

Anni Hood
Owner,
Kis Lifestyle Group

Jane Scrivner
Managing Director,
Jane Scrivner

A year of opportunity for the spa industry

19 Jul 2012
by Katie Barnes, Managing Editor, Spa Business
It's an exciting time for the global spa industry and this year's handbook has been designed as a resource to inform your decision-making in the year ahead.

It's a time of accelerating change in the spa industry, as operators embrace powerful emerging technology, adopt alternative business models and explore lucrative new markets.

In this year's Spa Business Handbook, we look at how the sector is adopting the franchise business model to drive growth (p90) and examine how operators are exploiting this option. In 2012, we also anticipate the potential arrival of the budget spa model (p74).

The growth of the industry continues apace with international hotel chains leading the way. Spas in the Asia-Pacific region accounted for more than half of those being built globally in a survey we conducted with leading hotel spa operators - Starwood Hotels has 65 spas in construction in the region, while Hilton Worldwide has 124 planned there.

This growth highlights the increasing demand for qualified staff and on p102 we look at an important new study commissioned by the Global Spa and Wellness Summit - and being undertaken by SRI International - to assess the demand for spa management training and identify the optimum way for the industry to provide it.

The search for new markets is leading spa operators into corporate wellness (p98), where the demand for provable outcomes and known financial impacts is resulting in more robust reporting and analysis. This adoption of more rigorous methodologies is timely given the launch and development of the SpaEvidence.com website (p86) - an online portal which pulls together relevant research on spa treatments, enabling the industry to stand its ground and present evidence for their efficacy.

It's an exciting time for the global spa industry and this year's handbook has been designed as a resource to inform your decision-making in the year ahead. We hope you enjoy it and welcome any feedback you may have.

Visit spahandbook.com to view the handbook online and order a printed copy.



Tags: spa & beauty 

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